Editor’s notice: OkCupid co-founder and chairman Christian Rudder speaks to Paul Solman on producing Sen$e Thursday tonight about online dating. He’s the writer of “Dataclysm,” full of findings about human conduct gleaned from data everyone share — consciously or otherwise not — through social media marketing pages, “likes” and “shares” and Google lookups.

OkCupid’s database hosts a treasure trove of data about what works and what doesn’t in online dating. But digging into that data first requires knowing which matches turned into real relationships. Below, Rudder explains to Paul what he’s learned about the couples who report their romantic success to OkCupid.

CR: We don’t has much information regarding the winning partners we’ve created, but there are many that can come right back. Leia mais →